There’s no doubt that Facebook is the one of the best (if not the best) social media platforms to use as a marketing tool. However, most small businesses still struggle to provide compelling content on their pages due to lack of time or inspiration.
We have created a short list of tips which should help you improve your store’s online presence and help you attract more clients to your door!
Have a great Facebook cover
The cover is the first impression a user has of your brand. You should change your covers periodically according to seasons, holidays or share information (such as advertising a brand new product or service).
Some online websites such as Canva have great tools to help you create great designs at no cost!
Engage with your page’s fans — let them know you appreciate their interest
Do not make everything business related. Share funny gifs, cool videos, ask questions, create polls and encourage viewers to provide input. This will definitely make your page popup more often on other people’s timelines.
Give quick responses to any questions or inquiries
Now that you have more people interacting, be sure to always reply to comments and private messages in a timely manner. This shows clients you are interested in their questions, reactions, and opinions.